Archive for December, 2011

Brand Over Benefits

December 27th, 2011

A couple months ago, I was putting my 2 year old daughter down for a nap, and she asked for her Strawberry Shortcake blanket. The blanket was in another room so I didn’t want to go get it (ok, I think it was on the other side of the room, but who cares?). I had another blanket right at the end of the bed, so I started to cover her with that one. She took her binky out – “NO THE STRAWBERRY SHORTCAKE BLANKEY”. Again, Strawberry was hanging out at the other side of the room, and I had stuff to get done. I told her the blanket I had was softer, warmer, and bigger. None of that mattered to her. It wasn’t about comfort. It was about a cartoon image on the t[...]

PPA Online Learning Pass Review

December 13th, 2011

I’m WAY behind the times. Or at least I was. PPA has been offering their online learning pass for 2 years now, and I just found out. I’m sure I missed the frequent announcements from PPA about the online learning pass. Larissa says I can tune out pretty much anything – babies crying in the middle of the night, requests to pick up milk from the store, and apparently important announcements from Professional Photographers of America. Scratch that last one off the list because I finally got the message: “PPA Online Learning Pass rocks the house”.

Pass To What? PPA’s Online Learning Pass is like having a membership to the PPA webinar library. T[...]